Khushi ParekhGTM Strategy & Ecosystem Partnerships
PARTNER GTMGROWTH EXPERIMENTATIONECOSYSTEM STRATEGYCOMMERCIAL OPERATIONSCROSS-FUNCTIONAL DELIVERYPARTNER GTMGROWTH EXPERIMENTATIONECOSYSTEM STRATEGYCOMMERCIAL OPERATIONSCROSS-FUNCTIONAL DELIVERY

I'm Khushi— I connect data-driven marketing, people-driven partnerships, and user-centered design to help build sustainable growth engines for brands.

Ecosystem Distribution Engine

Expanded reach and audience engagement by 7x by integrating partner distribution networks with data-driven performance analytics and multi-channel acquisition.

Commercial Pipeline & Partner Funnels

Unlocked $33K+ in new commercial pipeline by restructuring referral partner workflows, intake conversion funnels, and retention rhythms.

GTM Enablement & Partner Scoping

Advised emerging commercial partners on go-to-market roadmaps, digital infrastructure deployment, and acquisition channels to accelerate local market growth.

Cross-Border Venture Alignment

Structured international partner evaluations, stakeholder agreements, and commercialization models for circular ventures across cross-border markets.

Multi-Stakeholder Operational Delivery

Mobilized distributed civic and institutional partners, coordinating real-time resource tracking and operational delivery under tight deadlines.

Full-Funnel Growth & Attribution Modeling

Executed data-driven acquisition across paid media, search, and co-marketing channels, establishing quantitative tracking to evaluate channel efficiency.

SKILLS & EXPERIENCE

My Expertise

01.

Ecosystem & Partner GTM

I design distribution strategies that leverage external partners, platforms, and organic channels to scale reach, test new segments, and accelerate customer acquisition without proportional headcount expansion.

02.

Partner Evaluation & Scoping

I evaluate inbound opportunities, map collaboration workflows, and translate shared objectives into clear operational agreements between external partners and internal product, legal, and operational teams.

03.

Cross-Functional Project Orchestration

I manage execution across multi-team initiatives—aligning product, marketing, operations, and external collaborators to ensure complex launch timelines and deliverables are met with zero ambiguity.

04.

Commercial Operations & Workflow Optimization

I diagnose where relationships, handoffs, or conversion funnels break down, rebuilding processes with clear accountability, clean data tracking, and measurable revenue impact.

05.

Just for fun...

When I'm offline, you’ll find me hiking along California's coastal trails, painting, testing a new recipe, on the tennis court, or hunting down the best sushi in San Francisco. I'm deeply grateful for formative summers spent living, learning, and working across Italy, the Netherlands, France, and a remote Atlantic island where wild horses outnumber people. Beyond GTM and growth, I'm fascinated by systems thinking and how everyday objects and communities are structured. My favorite evenings are spent gathering friends around long communal dinners. Always open to trail tips, book recommendations, or great sushi spots.

A few past
clients

Midpen Media
GetVirtual
UCSC CIED
COOP Careers
Momentum
Red Cross
Club Pilates
Eco-Entr. NL
MY BACKGROUND

About

I design growth loops, partnerships, and operating rhythms that expand an organization's reach and revenue.

With an academic foundation in Environmental Studies from UC Santa Cruz and hands-on fellowship training in full-funnel digital strategy, I look at organizations as connected ecosystems. My work focuses on finding where the relationship, channel, or process is breaking down—and rebuilding it with clarity, accountability, and measurable impact.

Over the past few years, I have worked across community media, healthcare operations, circular entrepreneurship, and local business acceleration—scaling audience engagement by 7x, unlocking over $33K in direct revenue pipelines, and aligning international stakeholders across cross-border initiatives.